In Search of the Regulatory Optimum for Digital Platforms: A Comparative Analysis

Ключевые слова: e-commerce, digital platforms, platform economy, Big Tech, platforms’ intermediary role, legal glossary, primum non nocere

Аннотация

The rapid growth of digital platforms and ecosystems has become a significant economic phenomenon on a global scale. This growth is due to the ability of these platforms to provide additional and flexible opportunities that are mutually beneficial for sellers, buyers, and platform workers. Because of it the activities of digital platforms have a positive impact on the overall gross domestic product of countries worldwide. The focus of the study is made on the regulatory frameworks for digital platforms both in Russia and around the world, including the rights and obligations of owners, operators, and users resulting from their participation in market transactions. The study does not include digital platforms used in the public sector or social media and messaging services. Scholar methods: comparative legal, formal logic, formal doctrinal, historical legal, as well as analytical, synthetic, and hermeneutical methods are systematically and integrally applied in the research. Based on the sources material, a hypothesis has been proposed regarding three stages of platform regulation growth globally and in Russia. Upon the results of an analysis of the three-stage evolutionary process of legal regulation for e-commerce, it has been found that there is commonly inconsistent impact of various branches of law on the different areas of social relations or different types of platforms. Among this inconsistency are legal gaps and conflicts of legal rules, which make benefits for stakeholders spontaneous rather than the result of systematic interaction within the regulatory framework. Authors of the article identify a major source of legal uncertainty: the absence of standardized terms and harmonized regulatory principles that account for the unique nature of cross-industry digital economy. Lessons from global jurisdictions and three stages of e-commerce regulation reveal that, in its latest phase, the platform economy necessitates system of tailored legal definitions to manage its multifaceted activities. The survey proposes such conceptual structures that may be employed in Russian legal system. They reflect the multidimensional nuances of civil, tax, competition, information, and administrative laws. Additionally, a balanced scheme of general principles has been developed that would ensure the transparent interaction of digital platforms with society, the state, and economic entities.

Биографии авторов

Alexey Koshel, National Research University Higher School of Economics

Doctor of Sciences (Law), Associate Professor, Professor of Department of Public Law

Yaroslav Kuzminov, National Research University Higher School of Economics

Candidate of Sciences (Economics), Associate Professor, Academic Supervisor

Ekaterina Kruchinskaia, National Research University Higher School of Economics

Lecturer, Department of Politics and Governance

Bogdan Lesiv, National Research University Higher School of Economics

Candidate of Sciences (Law), Associate Professor, Department of Theory of Law and Comparative Law

Литература

Afina Y., Buscher M. et al. (2024) Towards a global approach to digital platform regulation: preserving openness amid the push for Internet sovereignty. Research Paper. London: Royal Institute of International Affairs, 63 p.

Cheng Y., Deng F. (2023) Enhancing antitrust analysis of digital platforms: what can we learn from recent economic research? Antitrust, vol. 37, no. 3, pp. 20–27. URL: https://www.americanbar.org/content/dam/aba/publications/antitrust/magazine/2023/vol-37-issue-3/enhancing-antitrust-analysis-digital-platforms.pdf

Deldjoo Y., Jannach D. et al. (2024) Fairness in recommender systems: research landscape and future directions. User Model User-Adap Inter, no. 34, pp. 59–108.

Drahokoupil J., Jepsen M. (2017) The digital economy and its implications for labor. European Review of Labor and Research, vol. 23, no. 2, pp. 103–107.

Egorova M.A., Petrov A.A., Kozhevina O.V. (2022) The impact of digitalization on the implementation of antimonopoly regulation and control over economic concentration in the high-tech sector. Zhurnal Sankt-Peterburgskogo Universiteta. Pravo=Saint Petersburg State University Journal. Law, vol. 13, no. 2, pp. 327–343. (in Russ.)

Fei L. (2023) Regulation under administrative guidance: The case of China’s forcing interoperability on digital platforms. Computer Law & Security Review, no. 48, pp. 1–11.

Frolova E.A. (2023) Principles of law: term and implementation. Gosudarstvo i pravo=State and Law, no. 1, pp. 200–202 (in Russ.)

Haggard S., Tiede L. (2011) The rule of law and economic growth: where are we? World Development, vol. 39, no. 5, pp. 673–685.

Hayek F.A. (1944) The road to serfdom. London: George Routledge & Sons, 296 p.

Healy J., Nicholson D. et al. (2017) Should we take the gig economy seriously? Labor and Industry, vol. 27, no. 3, pp. 232–248.

Heimburg V., Wiesche M. (2023) Digital platform regulation: opportunities for information systems research. Internet Research, vol. 33, no. 7, pp. 72–85.

Hossain M.B. et al. (2022) Exploring key success factor for sustainable E-commerce adoption. Polish Journal of Management Studies, vol. 25, no. 1, pp. 162–178.

Ivanov A.Yu. (2019) Digital economy and antitrust law: unity and conflict of opposites. Pravovedenie=Studies in Law, vol. 63, no. 4, pp. 486–521 (in Russ.)

Kenney M. et al. (2016) The rise of the platform economy. Issues in Science and Technology, vol. 32, no. 3, pp. 61–69.

Lafuente E. et al. (2024) Analysis of the digital platform economy around the world: a network DEA model for identifying policy priorities. Journal of Small Business Management, vol. 62, no. 2, pp. 847–891.

Lehdonvirta V. (2018) Flexibility in the gig economy: managing time on three online piecework platforms. New Technology, Work and Employment, vol. 33, no. 1, pp. 16–29.

Li Z., Wang G. (2024) On-Demand Delivery Platforms and Restaurant Sales. Management Science.

Lofstedt R.E. (2023) The precautionary principle: risk, regulation and politics. Process Safety and Environmental Protection, vol. 81, no. 1, pp. 36–43.

Nersesyants V.S. (2003) History of political and legal theories. Textbook. Moscow: Norma, 944 p. (in Russ.)

North D.C. (1990) Institutions, institutional change and economic performance. Political economy of institutions and decisions. Cambridge: University Press, 153 p.

Ortolani A. (2024) The Civil law. In: M. Siems, P. Yap (eds.) The Cambridge Handbook of Comparative Law. Cambridge: University Press, pp. 211–234.

Paun C., Ivascu C. et al. (2024) The main drivers of e-commerce adoption: global panel data analysis. Journal of Theoretical and Applied Electronic Commerce Research, vol. 19, issue 3, pp. 2198–2217. DOI: https://doi.org/10.3390/jtaer19030107

Rylova M.A. (2014) The precautionary principle as harm prevention and (or) protection of economic interests: the European legal experience. Vestnik Moskobskogo gosudarstvennogo universiteta. Pravo=Moscow State University Bulletin. Law, pp. 30–42 (in Russ.)

Schulte-Nölke H., Rüffer I. et al. (2020) The legal framework for e-commerce in the internal market. Brussels: European Parliament Printing, 43 p. URL: https://www.europarl.europa.eu/RegData/etudes/STUD/2020/652707/IPOL_STU(2020)652707_EN.pdf

Shelepov A.V., Kolmar O.I. (2024) Regulation of digital platforms in Russia. Vestnik mezhdunarodnukh organizatciy=International Organizations Bulletin, vol. 19, no. 2, pp. 110–126 (in Russ.)

Silberman M.S., Harmon E. (2018) Rating working conditions on digital labor platforms. Computer Supported Cooperative Work, vol. 28, issue 5, pp. 911–960.

Stewart A., Stanford J. (2017) Regulating work in the gig economy. The Economics and Labor Relations Review, vol. 28, issue 3, pp. 420–437.

Strowel A., Vergote W. (2017) Digital platforms: to regulate or not to regulate? Fix the economics first, then focus on the right regulation. Research Observatory on Sharing Economy, Law and Society, 16 p. URL: http://www.rosels.eu/2017/11/15/digital-platforms-to-regulate-or-not-to-regulate-message-to-regulators-fix-the-economics-first-then-focus-on-the-right-regulation/

Yang G., Deng F. et al. (2022) Digital paradox: platform economy and high-quality economic development—new evidence from provincial panel data in China. Sustainability, vol. 14, no. 4, pp. 22–25.

Zap’yantsev A.A. (2024) Creation and regulation of digital platforms in China. Aziya i Afrika segodnia=Asia and Africa Today, no. 4, pp. 55–60.

Zhai K. (2021) Alibaba hit with record $2.8 billion antitrust fine in China. The Wall Street Journal. April 10.

Zhukov V.N., Frolova E.A. et al. (2024) Theory of state and law. Textbook. Moscow: Prospekt, 640 p. (in Russ.)

Опубликован
2025-07-02
Как цитировать
KoshelA., KuzminovY., KruchinskaiaE., & LesivB. (2025). In Search of the Regulatory Optimum for Digital Platforms: A Comparative Analysis. Legal Issues in the Digital Age, 6(2), 4-49. https://doi.org/10.17323/2713-2749.2025.2.4.49
Раздел
Digital Platforms and Law